When you think of a luxury perfume, what’s the first thing that catches your eye? It’s not the scent—it’s the box. That moment of visual connection can be everything. In fact, more than 70% of consumers admit they’re swayed by packaging when making a purchase, especially for high-end items like fragrances. With the global perfume […]

Whether you’re a well-known brand or just a small business starting out, good packaging can make a product seem more valuable and improve the customer’s experience. In fact, if you’re a business with limited resources, unique packaging can help you stand out and compete with bigger companies. Now, when we talk about packaging, the most […]