Logo design in 2026 is breaking boundaries like never before — blending minimalism with motion, authenticity with AI, and nostalgia with futuristic aesthetics. As Gen Z now represents over 40% of global consumers (McKinsey), brands can no longer rely on static logos or outdated symbolism. This generation demands designs that move, speak, and mean something. […]

Baby food packaging isn’t just about aesthetics. It is everything about trust, functionality, and capturing the hearts of parents. The right baby food packaging design can actually make a product irresistible, communicate essential information, and even reflect the values of a modern-day family. It is super important to focus on this now in this era! […]

Coffee is more than just a beverage—it’s an experience, a lifestyle, and a global phenomenon. For coffee brands, the label and packaging design plays a pivotal role in communicating the product’s story, origin, and quality to consumers. According to industry standards, effective coffee labelling meets regulatory requirements, reflects the brand’s values, and appeals to its […]

Keep it simple!” With shrinking attention spans, minimalist product labels have become a consumer favorite. It cuts through the noise. Clear. Simple. No fuss. Right? But not everybody likes that. With a growing emphasis on aesthetics, some brands ask, “Why stick to simple when we can do more?” Emerging trends like storytelling labels, augmented reality […]

With the onset of AI, technology has taken a new turn and life for everyone has become much easier than a decade ago. One such area in which AI has been making some noise is the design sector. With various AI logo generators and tools available online, designing logos for any brand has become a […]

The year 2020 is a year of Covid-19 which brought most of the lives on a standstill, affecting many industries badly. But there are still few sections such as manufacturing, pharmaceuticals, packaged food, beverages, functional food and hygienic products among the FMCG, have been less affected by the crisis. We can say they have seen a […]

Packaging of the product plays a vital role when it’s all about drawing consumers’ attention at the first interaction! No matter what sort of product you deal with, you should offer a great importance to the packaging of the product. Keep in mind that it’s the appearance that can grab attention! For example when you […]

Strong branding, special offer, product advantage, appetite appeal, varying package colors with the plentiful range of flavors stimulates purchases through front panel design, another side of packaging which is back panel helps in re-purchasing of the product i.e. it builds up the bond between consumer and producer. This is the case but we still find […]

Ayurvedic medicine is used for the well being of human and good packaging design gives the end customer a confidence to intake. Once you build a consumer confidence, then half of the medicinal benefits are automatically initiated in the customer’s mind which further helps him to recover faster. This all happens in the subconscious part […]

Thinking outside the box – Most overused phrase has lost its glory because most people just use it as a phrase but don’t live up to what it means. There are countless packaging companies using similar un-inventive tag-lines. You don’t have to strain your eyes to find a blog by a branding or design agency […]